Connected data sources:
User Acquisition Intelligence
data-driven decisions effortlessly:
Automate unified reporting
Intelligent UA means a holistic view of meaningful metrics, on-demand.
Go super granular
Intelligent UA means creative, sub pub id and keyword level ROI insights.
Intelligent UA means forecasting the impact of your tactics to make confident decisions
How it works
1. Aggregate fragmented data
Stop worrying about building and maintaining your data pipeline. Connect to a variety of media, attribution anad analytics sources via our managed library of API connectors. Perform flexible data transformations our self-service interface with zero SQL scripting.
2. Unify & enrich data
Calculate ROAS down to creative, keyword and sub pub id level. Our proprietary unification system allows cost and conversion data to be unfieid at the most granular level. Couple this with the ability to enrich data with additional tags, allowing users to produce more actionable insights with minimal effort.
3. Analyse & monitor
Analyse data in a way which suits your business by building highly flexible reports and dashboards. Visually analyse creative performance with thumbnails. Monitor pacing of actual performance vs target..
4. Make confident decisions
Increase scale, forecast performance at the most granular level to identify opportunities and inhibitors. Make confident decisions after testing multiple scenarios to find the optimal media mix.
"We were recommended to Appsumer and were impressed by their genuine and unique approach: SaaS and temporary agency type management. In addition to helping us drive massive scale and efficiency, Appsumer supported us in implementing a proper digital infrastructure, while creating a framework that enabled us to be confident with our own testing and marketing efforts. In result, Appsumer’s team were pivotal in proving the business case for in-house resource and scale mobile media budget."
- Mehul Garg Marketing Director
“Appsumer were able to significantly improve our ROI within just a few months. This was made possible thanks to their platform and its ability to unify our 1st party data from our BI Team with all our paid media channels, allowing us to optimise for quality users at a granular level.”
- Chris Steinau SVP Marketing