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Post-ATT Media Spend Index: Week 8
-Last week iOS 14.5+ adoption reached 70% according to data from Branch. We are now into mass adoption for iOS…
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Post-ATT Media Spend Index: Week 7
-We’ve just seen iOS 14.5+ adoption jump past the 60% tipping point according to the folks at Branch. This means…
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Key lessons from our ATT and SKAN webinar
-We enjoyed a great discussion on our webinar “Under The Hood of ATT: Lessons so far and best practices for…
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Month 1: Key lessons learnt about SKAdNetwork (SKAN) and App Tracking Transparency (ATT) so far
-So, month 1 of Apple’s App Tracking Transparency (ATT) framework has passed. In this final lessons learnt post we review…
Archive for June, 2021
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