Pricing

Flexible packages to fit your workflow

We offer a number of flexible packages to fit with your existing Business Intelligence (BI) setup. Pricing is based on the package you choose, the number of apps you want to advertise and your level of spend.

How many apps do you want to advertise?

Aggregate - Cost Aggregation

Aggregate

Cost Aggregation
$1,200 / pm
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Perfect for teams who want to feed cross-channel cost data into their existing BI infrastructure.


  • Unlimited media partner connectors.
  • Non-API cost source integrations via email catcher.
  • Spend, impressions, clicks & installs.
  • Deepest metric granularity available
  • Custom grouping & normalization
  • Pull API with 12 months of data lookback
  • Managed implementation, QA and Maintenance
  • Live Chat & a dedicated Customer Success Manager
Starter - Unified Intelligence

Starter

Unified Intelligence
Free / Lifetime
Get Started Free

Perfect for scaling teams who want a centralized performance view across their early advertising channels.


  • Facebook Ads, Google Ads, Apple Search Ads, Snap Ads, TikTok Ads and InMobi Ads
  • Generally available Mobile Measurement Partner (MMP) API integrations.
  • Spend, impressions, clicks and installs
  • Ad level granularity
  • 1 conversion event
  • 12 months of data lookback
  • Live chat support
Pro - Unified Intelligence

Pro

Unified Intelligence
$1,800 / pm
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Perfect for developed teams who want an end-to-end BI solution for mobile performance marketing.


  • Unlimited mobile media channels
  • Generally available Mobile Measurement Partner (MMP) API integrations.
  • Spreadsheets data ingestion
  • Upto 10 conversion events
  • 5 cohort windows upto 30 days
  • Keyword-level granularity
  • Custom calculated metrics
  • 18 months of data lookback
  • Dedicated Customer Success Manager
Advanced - Unified Intelligence

Advanced

Unified Intelligence
$2,500 / pm
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Perfect for larger teams who want end-to-end BI with more advanced use cases & integrations.


  • Advanced Mobile Measurement Partner (MMP) integrations
  • Analytics integrations e.g. Amplitude, Google Analytics, Mixpanel
  • Data Warehouse ingestion e.g. S3, BigQuery
  • Upto 20 conversion events
  • Unlimited cohort windows upto 1 year
  • Sub-publisher granularity
  • Advanced grouping and normalization
  • Unlimited data lookback
Aggregate - Cost  Aggregation

Aggregate

Cost Aggregation
$1,800 / pm
Request Demo

Perfect for teams who want to feed cross-channel cost data into their existing BI infrastructure.


  • Unlimited media partner connectors.
  • Non-API cost source integrations via email catcher.
  • Spend, impressions, clicks & installs.
  • Deepest metric granularity available
  • Custom grouping & normalization
  • Pull API with 12 months of data lookback
  • Managed implementation, QA and Maintenance
  • Live Chat & a dedicated Customer Success Manager
Pro - Unified Intelligence

Pro

Unified Intelligence
$3,000 / pm
Request Demo

Perfect for developed teams who want an end-to-end BI solution for mobile performance marketing.


  • Unlimited mobile media channels
  • Mobile Measurement Partner (MMP) integrations
  • Spreadsheets data ingestion
  • Upto 10 conversion events
  • 5 cohort windows upto 30 days
  • Keyword-level granularity
  • Custom calculated metrics
  • 18 months of data lookback
  • Dedicated Customer Success Manager
Advanced - Unified Intelligence

Advanced

Unified Intelligence
$3,900 / pm
Request Demo

Perfect for larger teams who want end-to-end BI with more advanced use cases & integrations.


  • Advanced Mobile Measurement Partner (MMP) integrations
  • Analytics integrations e.g. Amplitude, Google Analytics, Mixpanel
  • Data Warehouse ingestion e.g. S3, BigQuery
  • Upto 20 conversion events
  • Unlimited cohort windows upto 1 year
  • Sub-publisher granularity
  • Advanced grouping and normalization
  • Unlimited data lookback
Aggregate - Cost  Aggregation

Aggregate

Cost Aggregation
$2,500 / pm
Request Demo

Perfect for teams who want to feed cross-channel cost data into their existing BI infrastructure.


  • Unlimited media partner connectors.
  • Non-API cost source integrations via email catcher.
  • Spend, impressions, clicks & installs.
  • Deepest metric granularity available
  • Custom grouping & normalization
  • Pull API with 12 months of data lookback
  • Managed implementation, QA and Maintenance
  • Live Chat & a dedicated Customer Success Manager
Pro - Unified Intelligence

Pro

Unified Intelligence
$4,400 / pm
Request Demo

Perfect for developed teams who want an end-to-end BI solution for mobile performance marketing.


  • Unlimited mobile media channels
  • Mobile Measurement Partner (MMP) integrations
  • Spreadsheets data ingestion
  • Upto 10 conversion events
  • 5 cohort windows upto 30 days
  • Keyword-level granularity
  • Custom calculated metrics
  • 18 months of data lookback
  • Dedicated Customer Success Manager
Advanced - Unified Intelligence

Advanced

Unified Intelligence
$5,900 / pm
Request Demo

Perfect for larger teams who want end-to-end BI with more advanced use cases & integrations.


  • Advanced Mobile Measurement Partner (MMP) integrations
  • Analytics integrations e.g. Amplitude, Google Analytics, Mixpanel
  • Data Warehouse ingestion e.g. S3, BigQuery
  • Upto 20 conversion events
  • Unlimited cohort windows upto 1 year
  • Sub-publisher granularity
  • Advanced grouping and normalization
  • Unlimited data lookback

* based on $100k of monthly paid media spend

Choosing the right plan

FeaturesIncluded
AggregateCost Aggregate
StarterUnified Intelligence
ProUnified Intelligence
AdvancedUnified Intelligence

Unlimited media partners  
Facebook Ads, Google Ads, Apple Search Ads, Snap Ads, TikTok Ads and InMobi Ads
Mobile Measurement Partner (MMP)  
Mobile Measurement Partner (MMP) Advanced  
Analytics  
Email Capture  
Data Warehouse  
Spreadsheets  

Spend
Impressions
Clicks
Installs
Conversion Events
1
Upto 10
Upto 20
Cohorted Views
5 windows upto 30 days
Unlimited windows upto 1 year
Custom Calculated Metrics  

Campaign
Ad Group
Ad
Keyword
Site ID  
Custom Grouping & Normalisation
Advanced Grouping & Normalisation

Pull API  
Data Retention  
12 months
12 months
18 months
Unlimited

Managed Implementation  
Guided Implementation
Ongoing Maintenance  
Live Chat Support
Customer Success

Included In All Plans

Unlimited user seats

Unlimited user seats

No matter how big your user acquisition team, you can all get a centralised view of performance across channels.

Unlimited dashboards & reports

Unlimited dashboards & reports

Create specific reports and dashboards for different stakeholders, whether executives, finance or channel managers.

Email reports & alerts

Email reports & alerts

Schedule reports and alerts for what matters to you so that you never miss a beat or optimisation opportunity.

Frequently Asked Questions

There is no spend limit on “Starter”. For other packages we have spend tiers so that you can always predict the cost. Also, the percentage of spend charged reduces as your spend grows to deliver economies of scale as you increase spend.

There is no spend allowance for “Starter”. However, for other plans we have overage allowances for when you overspend e.g. during seasonal peaks. However, at a certain point it makes sense to upgrade to the next tier as the percentage of spend will reduce if you move up a tier and will ultimately be cheaper to you.

That’s not a problem. If the integrations required are included in your existing package they will be added free of charge. If they aren’t included in your existing package we’ll work on moving you to the right package to fit your new requirements.

There is no contract length with Starter. For other plans we offer a three month pilot. After the initial pilot we ask for a 1 year commitment.

Why consumer mobile apps love Appsumer

Without immediate access to your performance data, it will slow down your marketing activities. Appsumer allows my team to focus more on campaign management by automating daily performance reports, ensuring we get those better results.

Jonathan Winters
- Head of User Acquisition

Appsumer helps us to grow and scale our user acquisition campaigns by helping us to better understand our UA campaigns’ performance and invest our budgets more intelligently.

Oded Onn
- Global Head of Performance Marketing

The fact that we have all of our marketing data within one platform, both paid and organic, means we only have to log into one system every day. That’s Appsumer

Moshi Blum
- Head of User Acquisition

Try our free plan before you commit

Get started free
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Setup in no time
Setup in no time
Upgrade easily
Upgrade easily
Includes major channels
Includes major channels

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